Senior Paid Social Account Executive - Spark Foundry
January 2023 - September 2023
Working across Clarins and myBlend
- Training and overseeing the team's Social Investment Executives in best-in-class social practices
- Ensuring the efficient and accurate activation for Social campaigns
- Solving activation and financial queries across all client campaigns
- Consolidating data and reporting on campaign progress throughout a campaign and actioning optimisations
- Recommending actions for future social campaigns in PCA presentations to the client
- Planning and presenting the social strategy in RTBs to the client
- Training the wider Paid Social team in the Booking, Trafficking, Reconciliation processes, and QA these tasks for my team
- Assisting with client auditing and forecasting
- Managing client comms on a day-to-day basis
Senior Digital Investment Account Executive - Spark Foundry
April - December 2022
Working across Brown Forman, Bel Groupe, Wendy’s, Spectrum
- Training and overseeing the team's Digital Investment Executive in best-in-class digital practices
- Problem-solving with media suppliers to activate Digital Display & Video campaigns across my accounts as efficiently as possible
- Consolidating data and reporting on campaign progress throughout a campaign and actioning optimisations
- Recommending actions for future digital campaigns in PCA presentations to the client
- Briefing media suppliers and presenting the digital strategy in RTBs to the client
- Leading the training and QA of Bookings, Trafficking and Reconciliations across my team’s accounts
- Assisting with client audits
- Solving activation and financial queries across all client campaign
Digital Investment Account Executive - Spark Foundry
July 2021 - March 2022
Working across Brown Forman, Bel Groupe, Taco Bell
- Liaising with media suppliers to activate Digital Display & Video campaigns across my accounts
- Consolidating data and reporting on campaign progress throughout a campaign
- Recommending actions for future campaigns in Post Campaign Analysis presentations to the client
- Briefing media suppliers and presenting the Response to Brief to the client
- Reconciling media spends and ensuring accurate campaign bookings
